Feature Claims — Marketing vs Implementation

  Property: ChurchWiseAI   Category: UI / Visual Tier: any Persona: marketing-auditor Touchpoint: /pricing, /chatbot, /voice, all marketing pages

Preconditions

• PRICING.md and knowledge/data/features.yaml are sources of truth
• Audit all marketing pages for accuracy

Steps

#	Action	Expected Result
1	Check Starter Chat tier claims	Marketing claim: '12 tools' matches features.yaml. '200 monthly responses' matches PRICING.md.
2	Check Pro Chat claims	Claims: '30 tools', '500 responses/mo' match PRICING.md. No exaggeration.
3	Check Pro Voice claims	Claims: 'unlimited calls', 'voice agent', '$49.95/mo' all match PRICING.md. No overpromising.
4	Check Suite Both claims	Claims: 'all 4 agents', '2000 responses/mo', '$139.95/mo' all accurate per PRICING.md.
5	Check Chatbot feature list	Claimed features match implemented features. No claims for planned features (marked as 'coming soon' at minimum).
6	Check Voice feature list	Features claimed (24/7 answering, prayer request capture, callback handling) implemented and tested.
7	Verify setup fees mentioned	Voice tiers mention '+$49.95 setup' where applicable. No hidden fees.
8	Check annual pricing claims	Annual plans claim 'save 1 month' or equivalent. Price math is correct.
9	Verify trial claim	14-day trial claim on all plans. No tier with different trial length unless documented.

Known Failure Modes

• Marketing claims 50 tools but only 30 implemented — overpromising
• Chat plan shows 'voice included' — bundling not accurate
• Setup fee not mentioned in voice tier — hidden cost
• Annual savings math wrong — 'save $15/mo' on $14.95/mo plan (impossible)

References

• Playwright spec: e2e/delivers/consistency/feature-claims.spec.ts
• Code files:
  • src/app/pricing/page.tsx
  • src/app/chatbot/page.tsx
  • src/app/voice/page.tsx
  • knowledge/data/features.yaml
  • PRICING.md

Notes

Audits marketing copy against PRICING.md and features.yaml. Feature claims must be truthful and match implementation. No overpromising planned features, no hidden fees, no tier bundling mistakes. PRICING.md is authoritative. See knowledge/processes/expected-output-methodology.md for marketing accuracy.